A mind of her own While this generation (I mean not ours but the upcoming one), has a mind of their own, sometimes this mind works as a double edged sword. If I asked my mom, what my fashion choice was at the age of 6, she might give me a totally “duh” expression. We [...]
Tag: Style Guide
Style Files : Mother Daughter Part 2
Hello Hello! We are back with a another warm and fuzzy mother daughter shoot in Basel by the very talented Zarina. While the last shoot was done indoors, we decided to do give our backgrounds the outdoorsy feel. The backyard, yes, our new house in Basel, Switzerland turned out to be a fantastic option for [...]
Style Files: Summer Fashion for Mother-Daughter
Hello everyone! Today is our chance to unveil our very first mom fashion look with Pragati Siddhanti and photographer Zarina Yaya. Browse through the inspiration behind the shoot as well as Be For Beauty's story. #myfriendalexa My inspiration Be for Beauty has been very close to my heart from the beginning, while Manavi made it [...]
Be For Beauty Moves To Switzerland: Introducing Pragati Siddhanti
Be For Beauty has BIG NEWS for you--we're moving to Switzerland. Not Singapore, not Thailand, not even the US: but the crème de la crème of Europe: Basel, Switzerland! Now now, all of you who have logging on from time to time, know about my sister, Pragati Siddhanti. From coining the name, she has always [...]