About Us

Thanks for being here! I know it’s a lot of effort to click buttons on a website which are not FB, IG or LinkedIn or whatever your social media poison is. Whether you are twiddling your thumbs or are actually using a keyboard, thanks for being here!

I have been blogging since an entire lifetime, even when this was not a thing – but I think it was the year of 2016 when my writing found it’s purpose. This was the year I moved to Switzerland and suddenly my write ups started to resonate with a lot of people. And hence, began the story of Be for Beauty and social media. For the uninitiated, Be for Beauty is a lifestyle blog run out of India and Switzerland which was founded by my sister and partner – Manavi Siddhanti. We recently took a collective decision to have two websites – one with a focus on lifestlye and the other with the focus on expat living and travel! Hence, My Swiss Story!

A little more about me – I am IT manager (by day), an author and a content creator. I have worked in the IT enterprise application area for over 14 years specializing in development, design, architecture and execution of mid-size/large business-technology engagements. (Yea!) I am a computer science engineer with a Masters in Business and Information systems.

This is clearly my passion project and I love it wholeheartedly. I thrive on my creative and entrepreneurial spirit and believe very strongly in uplifting, elevating, and encouraging women! You will see regular collaboration projects and women being featured in this space.

I live in the beautiful city of Basel with my adorable daughter and my husband. Prepare to see a lot of content around – ex-pat living, motherhood, career, and travel. Oh yes, before I forget, I am addicted to digital TV – so Netflix, YouTube, and Bollywood are totally my jam!

Meet our Editorial Panel

In June 2020, My Swiss Story turned a new leaf and teamed up with some fabulous women who are experts in their respective fields. Click on the images below and get to know more about them!

Meet our Mental Health Expert - Ann Grandchamp
Meet Our Beauty & Lifestyle Advisor, Manavi Siddhanti
Meet our Home Organisation Expert - Helena Zachariassen
Meet our Health Expert, Angela Warm
Meet Our Swiss Travel Expert - Ipsita Barua
Meet our Parenting and Education Expert, Nayana Chakrabarti

Namaste Switzerland – My Story – Pragati Siddhanti

If not now, when – YouTube LIVE with Creative Cesar Media

Our Partners

Connect with me